Abstract: With the mounting of global economic downward pressure on China's clothing and foreign trade enterprises, the transformation of enterprises has become a major issue needs to be overcome in the development of clothing trade. Changes in the international trade environment and the internal development of clothing enterprises constitute the driving force for the transformation of enterprises. Based on the background of transformation and upgrading of the industry, the paper analyzes the factors that influence the development of enterprise, such as demand in the international market, the enterprise's production costs as well as trade policies and barriers, and puts forward some solutions such as transform the production mode, cultivate independent brands and expand marketing with new media, aiming at exploring the feasible path and measures for the development and transformation of small- and mediumsized foreign trade clothing enterprises.

Key words: transformation; small- and medium-sized enterprises; clothing foreign trade